About Princeton Balm Company


Princeton Balm Company




Dennis Ryan, formally of Jersey Shore cosmetics, created Princeton Balm Company and its brands to offer a safe alternative to toxins in cosmetics and skincare. He was inspired by his mother, Jacquelyn (founder of Jersey Shore Cosmetics) and by the beauty of the Pine Lands and beaches in southern, New Jersey, where he grew up. 

Dennis Ryan has acquired the JSC brand and expanded on its concept of clean beauty, by creating Princeton Balm Company. PBC now houses Jersey Shore Cosmetics, as well as other up and coming clean brands.

Princeton Balm Company is a family owned and operated company founded with a mission to provide the highest quality personal care and beauty products that are safe and free of toxins.

Princeton Balm Company (and it's brands' products) are developed with love by Dennis Ryan, and his team of select herbalists, scientists and formulators. Dennis Ryan works with the company's chemists and herbalists on the formulation of each product to find the cleanest, healthiest ingredients that will deliver the best results. 

Princeton Balm Company brands are paraben-free, phthalate-free and toxin-free. Formulated using essential oils, natural fragrances, plants, extracts, and botanicals. We use recyclable packaging and we never test on animals. 

Our products are non-toxic, eco/reef friendly, baby safe and cruelty-free.

Made in the USA.


We, at Princeton Balm Company, are passionate about providing effective, high-quality natural products using only the highest quality, toxin-free ingredients.  Every product is formulated with nature and safe science that are scientifically proven to deliver the best results.  

We care about your health and our goal is to not only help you look good but to help you make healthy choices, while also protecting the planet.



- Non-toxic

- Cruelty-free

- Paraben-free

- Phthalate-free

- Eco-friendly 

- Sulfate free

- No animal testing

- Recyclable Packaging

- Although most of our natural products are 100% natural, organic, vegan and vegetarian, some of our lip balm products may contain organic beeswax.

- Princeton Balm Company is a Cruelty- free, Eco- friendly company. 


Princeton Balm Company Gives Back.
Princeton Balm Company brand, JSC is a proud sponsor of Autism Family Services of New Jersey, The Lupus Foundation New Jersey Chapter, Susan G. Komen of Central and South Jersey, GRASP.org, The Environmental Working Group/ Healthy Child Healthy World (ewg.org) and various other local and national non-profit organizations. As we grow and develop, we intend to donate to additional organizations that address homelessness, woman's rights, LBGT inclusive, and clean water issues.
Visa, Mastercard, Discover, American Express and Paypal are acceped here.



Please recycle.
Our cosmetics, sun care, and skincare product lines are made in the USA.


Our offices are located at:

Flemington, NJ.

667 Madison Avenue, Floor 5

New York, New York, 10065, United States.



By appointment only.

Temporary e-mail: info@jerseyshorecosmetics.com


For questions about your Princeton Balm Company order or product queries, contact: info@jerseyshorecosmetics.com.

For professional inquiries, please contact ryan@princetonbalmcompany.com.

Stay Safe. Stay Well.

Have a nice day!