March 2015

  1. YouTube star Michelle Phan's Ipsy Glam Bags hits 1M paid subscribers

    Jersey Shore Cosmetics congratulates Michelle Phan and Ipsy on reaching 1 M paid subscribers for their subscription glam bag!

    YouTube star Michelle Phan's Ipsy startup hits 1M paid members.

    The Internet makeup guru's service, which mails pouches of beauty samples to $10-a-month subscribers, will ship a milestone 1 million of the "glam bags" next month.

    Makeup Maven, Michele Phan demonstrates Jersey Shore Sun® Sans Tan, all natural sunscreen in her Graduation video. Makeup Maven, Michele Phan demonstrates Jersey Shore Sun® Sans Tan, all natural sunscreen in her Graduation video last Summer. Look for more JSC products in ipsy's "glam bags", in the coming months!

    Ipsy, the beauty-sample startup of YouTube star Michelle Phan, isn't itsy anymore.

    Next month, Ipsy will mail 1 million so-called glam bags, Phan said in an interview. The bags, which include large samples of beauty products tailored to a recipient's tastes, are the main draw for subscribers of the $10-a-month service.

    Jersey Shore Cosmetics is a proud brand partner with ipsy's subscription Glam bags. Look for our quality products in Ipsy's subscription Glam Bags this Summer!

    Phan is one of the best-known figures to spring from a class of YouTube celebrities: people who get their start posting self-made videos on Google's massive video site and who generate enough of a following to evolve into multifaceted brands. In Phan's case, her brand includes her mainstay online video beauty tutorials, a L'Oreal makeup line, a book of cosmetics tips, a spokesperson gig with Lancome and a music label, in addition to Ipsy.

    Read more here.. Credit: CNet

     

     

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